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Hey there!

We’re a Chicago shop bringing you #prettyfunthings at mostly under $100. 🎉

Mad Hatter Co. Is Back

Mad Hatter Co. Is Back

New year, new designs. Mad Hatter Co. is back and better than ever with new, limited edition beanies for fall. Bonus: Not only are these limited edition, but they’re also exclusive, in-house designs! They are cozy, heavyweight ribbed beanies with a new fit and feel. We are so excited to share our sister brand’s latest collection with you all, so keep scrolling to see what’s in store.

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Say hi to the Campfire Beanie in Blush! This color is perfect for anyone looking to spice up the monotone winter wear that takes over every year. Everyone needs a pop of color in their life, regardless of weather!

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Pretty in pink isn’t your vibe? Mad Hatter has you covered. This is the Campfire Beanie in Olive and we can’t get enough. It’s the boldness we love, while still fitting into your fall color scheme.

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They say yellow is the happiest color and honestly…? They’re so right. It just makes the Campfire Beanie in Mustard so fun and warm, even as the seasons get cold.

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We get it. A colorful hat isn’t always in the cards for that outfit you laid out the night before. Sometimes you really do need that neutral, last minute accessory to throw on as you’re out the door. So let us introduce you to the Campfire Beanie in Black. It’s the perfect addition to any closet.

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But not everyone is ready to fall into the trap of dark, winter colors this early. There is a neutral for you all, too. The Campfire Beanie in Ivory is another fantastic neutral accessory to add to your closet and we cannot express this enough: It’s So. Freaking. Cozy.

The Campfire Beanies are dropping exclusively at Alice & Wonder on October 29th, which means it’s time to mark your calendars, because we promise that you don’t want to miss this.

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Fall Beauty Blast

Fall Beauty Blast